Jibu Rwanda has established itself as one the reputable sponsors of sports teams in Rwanda, with a particular focus on cycling and football.
Their sponsorship of the Bugesera cycling team in 2019 for example, yielded impressive results, with an increase in the number of girls transitioning into professional cyclists. One of their most notable success stories is Aline Uwera, who went on to participate and win the African Continental Road Championship, her first race outside Rwanda.
After her first victory, Uwera said one of her two dreams became reality. The other dream was representing her country in races abroad.
Jibu’s investment in sports sponsorship is a testament to their commitment to the development of sports in Rwanda. By sponsoring teams such as the Bugesera cycling team and Marines FC, Jibu is contributing to the growth of Rwandan sports and providing opportunities for young athletes to develop their talents.
In addition to supporting the development of young athletes, Jibu’s sponsorship also provides a platform for sports teams to gain exposure and recognition. This exposure can help attract other sponsors and opportunities for the teams and their individual members, further contributing to the growth and success of Rwandan sports.
As the hydration partner for Marines FC, Jibu is also promoting healthy lifestyles among young footballers. Proper hydration is essential for athletes, and Jibu’s provision of hydration solutions ensures that the players are able to perform at their best.
Jibu Rwanda says by investing in the development of young athletes, providing exposure and recognition for sports teams, and promoting healthy lifestyles among athletes, it is making a significant contribution to the growth and success of Rwandan sports.
“Their support for the Bugesera cycling team and Marines FC is just the beginning, and we can only expect greater things from Jibu in the future,” says Darlington Kabatende, Country Managing Director and Regional Representative.