Dubai-based Supermarkets chain Carrefour said it will only source cage-free eggs for its Carrefour supermarkets.
Carrefour said in a statement this demand is in line with a new policy adopted by the global chain store to push for better animal welfare and drive healthy consumption for its customers.
Carrefour will only sell eggs produced under ‘humane’ conditions in a standards policy shift that will lock out supplies from thousands of poultry farmers in Kenya, Rwanda and other suppliers.
Kevin Macharia, Majid Al Futtaim’s head of marketing and communications East Africa, said suppliers in the region will be made to meet the high standards set.
“We will be putting in place audits to see if the policy is being implemented and if they need assistance because we understand it is a process,” Mr Macharia said.
Majid Al Futtaim signed the Farmed Animal Health and Welfare Policy under The Humane League, which commits companies to promoting alternative and sustainable housing systems, such as cage-free, outdoor access, free-range systems and organic feeds.
“Under our long-held commitment to leading in all the markets in which we operate, Majid Al Futtaim Retail is proud to provide its customers with products that comply with the highest quality and safety standards, and that have been produced by socially and environmentally responsible means,” Majid Al Futtaim Retail added in a statement.
The policy will be adopted gradually before the target in 2030. Globally, food companies have committed to café-free eggs production and higher animal welfare-friendly farming practices throughout the supply chain.
The global standards include access to sunlight unlike the use of battery charges.
Carrefour’s announcement could also spur change in the local farming practices, especially those in large-scale production of eggs, where incubators are used for mass and faster production and profits.
The policy will also see the supermarkets sell 100 percent organic Carrefour-branded products, including meat, vegetable and fruits by 2023.