Airtel subscribers are set to walk away with millions in a new three months promotion dubbed ‘Yora Kashi’ launched on Thursday.
Speaking during the launch at the Airtel Offices in Gisimenti, Remera, Amit Chawla, the telecom’s Managing Director, said that given their brand promise, following the successful merger with Tigo Rwanda this year of ‘going from good to best’, they are now delivering by rewarding their combined subscriber base of over 5 million Rwandans.
“We are committed to not only ensuring our subscribers enjoy the best of services but also be rewarded in the process. Through this new campaign, we will give out Rwf 1 million on a daily basis, Rwf 2 million weekly and a grand prize of Rwf 20 million,” he explained.
The promotion will 206 winners in total rewarded in cash and all participants will get to enjoy free minutes and internet.
He added that the winner will be selected transparently live on the national TV (TVR) every day at 7pm in addition to roadshows all around the country.
To participate in the 90-day promo, Airtel customers will be dialing or sending an SMS to the 155 line at the cost of Frw150 only.