Rwanda has been approved for TikTok monitisation thereby enabling content creators from the country earn money.
The approval follows recent push by President Paul Kagame calling for concrete measures to allow Rwandans to earn income from social media platforms.
During the February 6, 20th National Umushyikirano Cauncil, content creators requested President Kagame to intervene in the challenge of inability to earn money from their content yet other countries were reaping big.
A Rwandan musician Itahiwacu Bruce, popularly known as Bruce Melodie, told President Kagame during the gathering that many social media platforms do not yet generate income for Rwandan users.
“We ask the government to help us monetize these social media platforms for people who produce meaningful content,” Bruce Melodie said. “Most work today is done on social media.”
Rwandans are often forced to rely on foreign citizenship or accounts to access monetization features.
“On TikTok, people in other countries earn a lot of money, but for us Rwandans, we sometimes have to use other nationalities in order to access income from these platforms,” he said.
